Fairagora Asia was founded by Emmanuelle Bourgois and Thanyasiri Deeying (May), combining their expertise in international trade and sustainability. With over 20 years of experience as a lawyer specializing in ESG, Emmanuelle worked with organizations like the FAO, World Bank, and EU to support trade facilitation in the food sector. Motivated by a desire to align her work with the changing planet, she pursued a graduate degree in sustainability and co-founded Fairagora Asia in Thailand.
Together, they’ve grown Fairagora Asia from a small initiative into a thriving consultancy, providing hands-on sustainability implementation for organizations across Thailand and Southeast Asia. Emma focuses on social and environmental compliance, while May leads capacity development training for farmers. Today, the company has expanded to a team of 11, working towards a more sustainable and equitable food supply chain.
Juliette Alemany the CEO of Fairagora Asia, a consulting company specializing in sustainable agriculture based in Bangkok, faced growing challenges as the company expanded. Initially a small family-run business, Fairagora Asia grew over the years, leading to increased needs for structured HR procedures and record-keeping.
The challenges included:
Managing Employee Requests:
As the team expanded, managing various employee requests for home office days, holidays, compensation days, sick leave, and expenses became increasingly complex.
The approval processes for these requests needed to be both efficient and transparent, with varying levels of approval based on the type of request.
Tracking HR Procedures:
Juliette required a solution to track HR-related requests, approvals, and communications for future reference and compliance.
Despite the growing HR needs, the company was hesitant to invest in expensive HR software and sought a tool that could streamline the process affordably.
Fairagora Asia needed a tool that could:
Simplify HR request processes (e.g., leave requests, expense approvals).
Provide conditional workflows for approvals based on the type of request.
Track and store records of all employee communications and requests.
Integrate with existing systems to ensure easy access to HR data.
Juliette Alemany, CEO of Fairagora Asia, turned to Form Director, a Google Workspace add-on, to address these challenges.
Form Director enabled seamless automation of HR processes, including:
Automating Employee Requests:
Employees fill out Google Forms for various requests (home office, holidays, sick leave, etc.).
Based on the request type, Form Director automatically routes the request to the appropriate approvers (e.g., office manager or CEO).
Conditional validation ensures that larger requests (e.g., big expense reimbursements) require additional approval, streamlining the process.
Tracking and Storing Records:
Form Director stores all request forms in Google Drive, automatically organizing them by request type and employee.
All communication and approvals are tracked, ensuring transparency and a record for future reference.
Calendar Integration:
Once requests for time off or home office days are approved, Form Director automatically adds these events to the team calendar, ensuring that all team members are informed and no scheduling conflicts arise.
Automated Email Communication:
Form Director automates the sending of personalized emails based on form submissions, including responses to job candidates and prospective clients requesting company information.
Improved HR Efficiency:
By automating HR processes, Form Director significantly reduced the manual effort involved in handling employee requests, approvals, and communication.
Clear and Transparent Communication:
Employees received timely responses to their requests, and all approvals were clearly documented and tracked for future reference.
Seamless Calendar Integration:
With automated calendar updates, team members were kept informed about time off, preventing any scheduling conflicts and ensuring smooth collaboration.
Cost-Effective HR Management:
Form Director provided an affordable solution for Fairagora Asia, eliminating the need for expensive HR software while still meeting the company’s growing HR needs.
Juliette Alemany is a dynamic and purpose-driven CEO dedicated to fostering healthy, thriving work environments that inspire success and innovation. With a proven track record in project management, team leadership, and stakeholder collaboration, she brings a strategic approach to achieving business goals. Her expertise in advanced statistical analysis complements her ability to drive data-informed decisions that create impactful outcomes.
Passionate about empowering people and making a difference, Juliet is committed to turning the vision of sustainable agriculture into reality, championing initiatives that balance economic growth with environmental stewardship. Her leadership style emphasizes collaboration, growth, and purpose, ensuring every team member and stakeholder is aligned toward a common goal.
Fairagora Asia’s experience demonstrates how Form Director can simplify HR processes and improve operational efficiency, even for businesses without the budget for expensive HR software. By automating key workflows and integrating with existing tools, Form Director has empowered Fairagora Asia to manage their growing HR needs with ease and transparency.
Jivrus Technologies is a software products company focused on intelligent integration and hyper-automation. Our goal is to connect people and software platforms to streamline processes and drive growth. Our products are designed to provide a seamless and efficient user experience.
“Form Director” is an add-on application for Google Workspace that directs your Google Form submissions to Google Workspace apps like Google Docs, Slides, Sheets, Calendar, Contacts, Tasks, etc, and external systems like Database, Trello, Slack, Asana, HubSpot, PayPal, Webhook, Insightly, Quickbooks & many more.